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The Economist

  • Led product management across multiple business areas including the Salesforce, Partnerships and Enterprise teams.
  • Specific focus on Login, Registration, SSO, My Account, CRM, user permissions, notifications, marketing opt-ins, dashboards and partnership APIs.
  • Data analysis and discovery to build roadmaps and user stories to enhance eCommerce, subscriptions, marketing and AI personalisation features.
  • Created two new teams across UK and Singapore to scale partnership growth resulting in 1000’s of monthly paid subscriptions.
  • Released features including SSO for login / registration (Google, Facebook, Apple, Spotify and OpenAthens), API powered partner subscriptions, AI personalised recommendations, automations, paywalled podcasts, chatbots and cyber security enhancements (firewall, captcha, 2FA).
  • Launched custom journeys and flows for multiple of user types, i.e. B2C, academics, corporates, partners, mobile and audio customers.
  • Managed weekly releases for new features, product improvements, experiments and MVPs used by millions of users to enhance retention, new subscriptions and engagement. Refining initiatives and user stories with developers to plan delivery of sprints and quarters.

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